It may be necessary for you to provide us with certain personal data in order for you to use our App including without limitation our supply of products and services. We will let you know when such data is essential. All other personal data is up to you to provide or not, as you prefer.
(a) Your User Account
If you register for a User Account to use our App, some of the personal data we may collect about you includes: your mobile phone number, which we will use to send authentication codes via SMS to verify your identity;
your full name, gender, birthdate, education history, marital status, email address, telephone number. This information helps us provide you with better personalized recommendations for products and promotions, but is not mandatory. You may choose not to provide this information to us. Doing so will not affect the basic functions of the App;
account status and activities relating to your User Account.
(b) When you make purchases using the App
If you use the App to make online purchases, some of the personal data we may collect about you includes:
your shopping preferences and choices with respect to favourites, purchases, follow/bookmarks and share functions offered on the App. While using the App, you may indicate your interest in certain products and brands, and share this information with us or our third party partners through the App.
your transaction history or payment details when you purchase anything through our App. When you place an order through the App, you will be required to provide the recipient’s full name, address and mobile phone number. The order form will set out your identification information (for example your photo or video, your name, telephone number etc.), the recipient’s address (or installation address for applicable products), the products/services you purchase, the order number, time of order, payment amount and payment method. We collect this information (“Order Information”) in order to complete and secure your transaction, to allow you to review your order, and to provide related customer services to you. We also use Order Information to verify your identity, confirm the transaction, process payment and complete delivery, assist you with queries about your order and provide other after-sales services. Further, we may use such Order Information to detect irregular activities to protect your transactions and User Account;
your identity, Order Information and contact information in order to verify your identity when you request any after-sales services and dispute resolution services. If you send general enquiries or complaints to us, we may use your Order Information and any information you provide to our representatives (including through any surveys) to provide services to you and make improvements to our services.
(c) When you visit our App
We may use online tracking technology such as cookies, pixel tags, web beacons and other similar technologies to automatically collect information about:
your visits to our App, such as your browsing history, how long you stay on our App, and how often you visit;
your location information as provided by your mobile phone or other device when you interact with our App, including your IP address and general geographic location (including GPS location and WLAN access point, Bluetooth and other connectivity information); and the device that you use to browse our App (e.g. your operating system, type of device, browser type and version, language preferences, resolution, internet service provider ID (PLMN), mobile application crashes and other system activity, and third party sites you were using before interacting with our services).
You have the right to disable any of these online tracking technologies. To learn more about how we use the above data, please see the section below on Online tracking technology.
(d) When we provide additional services
We may offer the additional services described below to better personalize products and services offered to you and improve your shopping experience, and request that you provide additional personal information by granting permission for the App to access your devices’ location information, camera/webcam, photo album, microphone and address book. If you do not provide the information described below, or revoke permissions granted, your use of the basic functions of the App will not be affected, however you may not be able to receive the additional services. Please note that your decision to revoke permissions will not affect information previously collected and used based on your prior authorization.
Personalized recommendation service based on location information. We collect your location information to determine your location to recommend goods or services available in your area. We will only collect information about your geographical location at specific points in time, and will not combine information about your location collected over different points in time to establish a trail of your movement. For example, we may recommend supermarkets or stores nearest to you.
Additional features based on cameras / webcams. You can use this additional feature to complete video shooting, picture taking, QR code scanning and other functions.
Additional features based on picture uploading. After granting permission for the App to access photo albums on your device, you may use this feature to upload your photos to change your avatar, communicate with customer service representatives, and for verification purposes. We may use the photos uploaded by you to identify goods or services you wish to purchase, or use comment so other messages containing photos uploaded by you.
Additional features based on voice technology. After granting permission for the App to access the microphone on your device, you can contact customer service representatives and interact with the customer service bot. We will record your conversation to respond to your customer service or dispute resolution requests.
(e) Other information
We also collect some of your personal data whenever we communicate with you (e.g. email content, contact information, etc.), or when you complete any voluntary surveys and questionnaires we may send you from time to time (e.g. your demographic information and feedback).